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Copyright © 2008
Ball State University
2000 W. University Ave.
Muncie, IN 47306
800-382-8540
765-289-1241
Legal Information
Employment
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Benefits
of Underwriting
On-air underwriting announcements associate your business with the quality programming of Indiana Public Radio. Recent surveys show listeners remember your company name, think positively about your business's support for public radio, and are influenced by this association in their decision to purchase your products or services.
Underwriting enhances your company image among employees and shareholders, demonstrates a commitment to support an important institution, and augments your public relations programs. Companies see underwriting as a parallel to advertising, a cost-effective way to put your company's name before an audience of well-educated, professional, and affluent consumers.
Because public radio enriches the quality of life, you can view your support as a contribution to the community where you do business and you will find that it creates good will.
If you are interested in underwriting programs on Indiana Public Radio, contact IPR media consultants Cindy McCabe or Pam Coletti at 765.285-5888.
On-air underwriting announcements associate your business with the quality programming of Indiana Public Radio. Recent surveys show listeners remember your company name, think positively about your business's support for public radio, and are influenced by this association in their decision to purchase your products or services.
Underwriting enhances your company image among employees and shareholders, demonstrates a commitment to support an important institution, and augments your public relations programs. Companies see underwriting as a parallel to advertising, a cost-effective way to put your company's name before an audience of well-educated, professional, and affluent consumers.
Because public radio enriches the quality of life, you can view your support as a contribution to the community where you do business and you will find that it creates good will.
If you are interested in underwriting programs on Indiana Public Radio, contact IPR media consultants Cindy McCabe or Pam Coletti at 765.285-5888.