Build social media marketing campaigns and eCommerce websites. Understand how content marketing and search engine optimization are used to attract leads and drive business growth. Use real-world marketing automation and analytic software to level-up your marketing efforts. A minor in digital marketing strategy and analytics will prepare you for the rapidly changing digital world. 

Minor Requirements

This minor is open to all majors.



Classes You Will Take

  • Social Media Marketing
  • Digital Brand Content Strategy
  • Advanced Digital Marketing Strategy
  • Digital Marketing Immersive Capstone
View Course Catalog

How to Enroll

To select this minor, go to the Advising Center in the Arts and Communications Building, room 224.

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